However, it’s also a lot easier to come across as annoying, so the risk of turning a "maybe" into a "no" is much higher. If you optimize for a quick response (because an issue is time-sensitive) then a phone call is the best medium. Do you want to optimize for a) quick response or b) positive outcome? Which Medium is Best for Following Up-Email or Phone? If you know this person gets 5,000 emails a day, be respectful of that fact. Give them more time, maybe 4–7 days until your first follow-up. It all depends on the context, the situation, the relationship, and interactions you had with the other person.įor example, if you follow up with an incredibly busy and important CEO of a large enterprise, don’t send another follow-up email tomorrow, and two days later, and four days later. These Aren’t Hard Rules, They’re Guidelines If you're not a Close customer, you can use Google calendar or tasks to set up reminders, but I find those suboptimal-too much friction.
Follow up with trial#
(You can sign up for a free trial here, no credit card required.) Best of all, you can see at a glance how your leads are responding to each follow-up in your Sequence. These Sequences mirror your most successful follow-up frequency, and you can adjust them over time as needed.Įmails will be sent out automatically on the schedule that you specify, and you'll be notified when it's time to call. I use our sales CRM to create automated sales Sequences that include both calls and emails. Here’s a general schema for timing your follow-ups: If you already had some kind of interaction and that interaction was not a clear, definite NO, then follow up as long as it takes to get a response. You really don’t have the type of relationship that gives you permission to do much more than that. If you reach out completely cold and never had any interaction with the other person, follow up a maximum of six times. To give you a starting point, here’s how I think about following up. Nothing can replace building strong follow-up habits. The more you do it, the better you get at it.
Follow up with how to#
"Īnd people tweet me their follow-up wins: How to Follow Up Like a Proįollowing up is more art than science. 9 ½ months, 28 e-mails and I don't know how many calls and messages, but it's a €100,000 starting ticket that was well worth the effort. "I just won a new investor client thanks to Steli's follow-up advice. I literally get these kinds of emails all the time. I won at least 15% more deals just by putting your follow-up advice into action." Once the crisis was resolved, I was there-at the right time, and closed the deal. Thanks to the follow-up, I finally got a response: They had a crisis at their company and froze all partnerships. In the past, I'd have stopped following up long ago (and lost the deal). 32 touchpoints, including e-mail, Whatsapp, and phone-calls. Today I closed a deal that started 5 months ago. The only thing that can make me stop following up is my prospect. Here's what another reader has said: "My life changed after I started implementing your follow-up advice. Or this guy who just emailed me recently after putting my follow-up advice into practice: He got his foot in the door by cold emailing the guy for a whole year. Here's just one example of someone who applied this strategy and the results he saw:Īnother story of someone who followed up relentlessly? James Altucher wanted to work for a billionaire investor. He finally responded, we met, and he ended up investing.Īnd I'm not the only one that has seen results with my follow-up strategy. Now mind you, this investor was introduced to me and had responded positively to my initial email, but then disappeared in limbo and I couldn’t get hold of him anymore. Once I followed up with an investor 48 times until I got a meeting. If someone tells me they are not interested-I leave them alone.īut here is the kicker-if they don’t respond at all, I will keep pinging them until they do. The key here is to actually keep following up. If they tell me they are busy and they don’t have time right now, I will respond and ask them when they feel like a good time would be for me to ping them.
If someone tells me they need another 14 days to get back to me, I will put that in my calendar and ping them again in 14 days. I don’t care what the response is as long as I get one. I have a simple philosophy: I follow up as many times as necessary until I get a response.
0 kommentar(er)
